![Fit Coach Secrets](https://pbcdn1.podbean.com/imglogo/image-logo/7593643/Podcast_cover_-_Fit_coach_secrets_1_75d64.jpg)
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Fitness coaches, trainers, gym owners & class instructors, YES you can grow your clients & profits! Join your host Kristy Oshita, founder of 2 half a million dollar fitness companies, every Monday, as she interviews successful fitness pros about how to open your own gym, growing your online training, putting on a fitness challenge, growth marketing techniques, sales, social media & more. For full transcripts go to www.FitCoachSecrets.com. Also join our FB group & subscribe! Thanks!
Episodes
![How To Grow Your Zoom Yoga Class Attendance Confidently w/Alex Klein & Alex Jaton](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/Podbean_Ep_Cover_fitness_marketing_secrets_-_2-28_1_9aaky_300x300.jpg)
Tuesday Apr 13, 2021
Tuesday Apr 13, 2021
If you are a yoga teacher or online class instructor this is going to be a great episode for you.
In part 2 of our 2 part interview, with Alex Klein and Alex Jaton the founders out of Ubindi & Yoga Trail,you are going to learn how to grow your online zoom yoga class attendance.
So today's episode is perfect if you are a yoga teacher or any online class instructor, whether you use zoom or another online platform. We are going to talk about how to grow your attendance through an old school marketing techniques that many are not focusing on, but still work. You'll also learn how to take advantage of the quirky nature of yoga to be in demand by a specific group of followers.
Also, there are benefits to an online yoga class or any class. So we're going to talk about how to lean into those. In addition we'll talk about how yoga is growing worldwide and how you'll be able to tap into that no matter where you.
What you'll learn from this episode
- The old school overlooked tool that is still the best in retaining students
- How To Get Started With Email Content For Your Yoga List
- How To Take Advantage Of The Quirky Nature Of Yoga To Grow Your Following
- Post Covid Studio Predictions
- The Benefits of Yoga Class Online
- The simple technique that creates community & retains clients
- The surprising place where yoga is now very big
- Success story of online yoga classes for blind people
- Tips on starting your first online yoga class
Guest Bio:
Today I’m interviewing Alex & Alex,a husband & wife entrepreneurial team. Alex says, They had very different professional backgrounds, but wanted to find a way to spend every waking moment together. So romantic.
So entrepreneurship became their way of life, in particular building startups focused on helping yoga instructors. In 2012 they founded yoga trail an online yoga community of 80k + people. And now their new venture is Ubindi, a platform for yoga instructors and really any online coach to manage online class sign up.
Check out the video of our interview:
- How To Grow Your Zoom Yoga Class Attendance Confidently (full transcription!)
Freebie Alert!
To get your 5 Page Immunity & Weight Loss Client handout (free) - go here to download for a limited time!
Let's Connect:
Also connect with me on social media @FitCoachSecrets
Or email us at Hello@TrainedOffice.com.
Companies Mentioned in today's show:
- Ubindi - Simple/inexpensive online class management for teachers & instructors (Facebook page)
(Season 2 - Episode 55)
![How to Grow your Online Yoga Classes w/Alex Klein & Alex Jaton](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/Podbean_Ep_Cover_fitness_marketing_secrets_-_2-28_1_9aaky_300x300.jpg)
Friday Apr 09, 2021
How to Grow your Online Yoga Classes w/Alex Klein & Alex Jaton
Friday Apr 09, 2021
Friday Apr 09, 2021
If you are a yoga teacher or online class instructor this is going to be a great episode for you.
In part 1 of our 2 part interview, we talking to Alex Klein and Alex Jaton the founders out of Ubindi, an inexpensive online class management tool for independent coaches. We talk about how to price your class, how to stand out as an online yoga instructor, marketing techniques for your online class, and the state of the online yoga industry right now.
What you'll learn from this episode
- Knowing if you should offer Classes vs. Privates
- How to create a massive asset for yourself as a teacher, without working more
- Should you target a large audience or a niche audience?
- How to charge more when you have less students showing up
- Are you charging enough for your yoga classes?
Guest Bio:
Today I’m interviewing Alex & Alex,a husband & wife entrepreneurial team. Alex says, They had very different professional backgrounds, but wanted to find a way to spend every waking moment together. So romantic.
So entrepreneurship became their way of life, in particular building startups focused on helping yoga instructors. In 2012 they founded yoga trail an online yoga community of 80k + people. And now their new venture is Ubindi, a platform for yoga instructors and really any online coach to manage online class sign up.
Check out the video of our interview:
- How to Grow your Online Yoga Classes (full transcription!)
Freebie Alert!
To get your 5 Page Immunity & Weight Loss Client handout (free) - go here to download for a limited time!
Let's Connect:
Also connect with me on social media @FitCoachSecrets
Or email us at Hello@TrainedOffice.com.
Companies Mentioned in today's show:
- Ubindi - Simple/inexpensive online class management for teachers & instructors (Facebook page)
(Season 2 - Episode 54)
![How affiliate marketing can pay off and earned Tracy $450 in a week for 1.5hrs of work! w/ Tracy Davenport (Pt 1) - Fitness Business Secrets (FBS S1E53)](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/Tracy_Davenport_300x300.png)
Monday Oct 26, 2020
Monday Oct 26, 2020
This is the first part of my interview with Tracy Davenport. She is a fitness and wellness lover and mom, at one point she was a full time nurse.
However, with young kids she wanted to add another stream of income and have more flexibility. After trying a few affiliate companies to sell for, she ended up finding an athleisure brand that’s taking off for her.
This is her experience and tips if you are thinking about affiliate sales to pump up your fitness business.
What you'll learn from this episode:
- Why certain products are not worth selling even if you are making thousands of dollars a month
- Why her third affiliate business ending up working for Tracy
- How do you address the feeling that your friends or family feel pressured to buy from you?
- Why choosing companies that offer recurring commissions is vital & Ways to sell a lot of product on social media
- Understanding how much time to put in in the beginning to make it successful (while having balance)
- How sharing an insecurity can help you sell to your audience
![How to 10x your business with intro challenges & Facebook group strategy that blew up JR’s business to $189k in 4 mos w/ JR Spear (Pt 2) - Fitness Business Secrets (FBS S1E52)](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/JR_Spear_300x300.png)
Monday Oct 19, 2020
Monday Oct 19, 2020
This is the second part of my interview with JR Spear. He's an online personal trainer that gets tons of people in for his fitness challenge, but that's not his focus. He just loves fitness. I mean, he had a couple of gyms before and a martial arts studio. So he has a lot of accomplishments under his belt.
What he's doing today is he’s coaching other PTs on how to grow their online business through marketing funnels. And he's helped clients grow from, let's say just a few clients to 50-60 in just a month with things like an intro challenge.
In addition, he's an Iraq veteran who survived a suicide bombing. In part one of my two part interview, you get to actually hear what he went through. What's interesting is that he's pulled a lot of lessons from that experience and being in the military, that's really brought him a lot of success in his business life.
What you'll learn from this episode:
- Intro challenge case study - how to deliver it through Facebook groups and make it competitive
- For an intro challenge - how much should you charge & what should you include
- One way to do a cash prize while still ensuring you make money for your intro challenge
- How to make your own clients become your best sales people through an affiliate program
- The Facebook groups technique that skyrocketed his sales to $189k in just 4 months
- The 7x7 grid that JR uses for strategy planning
![How to use automated marketing funnels to grow to 50-60 clients in one month w/ JR Spear (Pt 1) - Fitness Business Secrets (FBS S1E51)](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/JR_Spear_300x300.png)
Monday Oct 12, 2020
Monday Oct 12, 2020
Today, our guest is JR Spear. He's an online personal trainer that gets tons of people in for his fitness challenge, but that's not his focus. He just loves fitness. I mean, he had a couple of gyms before and a martial arts studio. So he has a lot of accomplishments under his belt.
What he's doing today is he’s coaching other PTs on how to grow their online business through marketing funnels. And he's helped clients grow from, let's say just a few clients to 50-60 in just a month with things like an intro challenge.
In addition, he's an Iraq veteran who survived a suicide bombing. In part one of my two part interview, you get to actually hear what he went through. What's interesting is that he's pulled a lot of lessons from that experience and being in the military, that's really brought him a lot of success in his business life.
What you'll learn from this episode:
- The key to dealing with unexpected curveballs in your business is similar to dealing with or even an “ambush”
- JR’s Daily Creed that helps him with accountability
- 5 Main Funnels that every online coach must have
- Why an email list is very important and how to build your own
- The Challenge funnel to grow to 50-60 clients within a month
- Different ways to set up a successful Fitness Challenge that gets you leads
![How to create a social fitness club that brings in $250k revenue w/ Kelly Howard (Pt 2) - Fitness Business Secrets (FBS S1E50)](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/Kelly_Howard_300x300.png)
Monday Oct 05, 2020
Monday Oct 05, 2020
This is the second part of my 2-part interview with Kelly Howard. She’s a serial entrepreneur who has sold 4 different companies.
One of the companies she’s founded is Bayou City Outdoors, it’s one of the largest outdoor activity social clubs of its kind. Through that business she’s seen life transformations such people start to become active and people meeting and actually getting married.
She’s an online entrepreneur with her Fit Is Freedom Podcast, she talks about mindset and motivation, and through her courses and events she helps people create that life-change they’re seeking.
What you'll learn from this episode:
- What does it cost to run an activity-based company
- The surprising way to ensure a great social event
- Kelly’s secret weapon that kept the community going online
- The decision & life change Kelly made to become location independent
- Different ways to promote your business that isn’t just social media posts
- 2 Big tips to follow to find success as a fitness entrepreneur
![How to create add-on revenue streams & market your business with free PR w/ Kelly Howard (Pt 1) - Fitness Business Secrets (FBS S1E49)](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/Kelly_Howard_300x300.png)
Monday Sep 28, 2020
Monday Sep 28, 2020
Today, I’m talking to Kelly Howard. She’s a serial entrepreneur who has sold 4 different companies.
One of the companies she’s founded is Bayou City Outdoors, it’s one of the largest outdoor activity social clubs of its kind. Through that business she’s seen life transformations such people start to become active and people meeting and actually getting married.
She’s an online entrepreneur with her Fit Is Freedom Podcast, she talks about mindset and motivation, and through her courses and events she helps people create that life-change they’re seeking.
What you'll learn from this episode:
- How Kelly started & sold multiple businesses
- The different ways Kelly made money as a subscription model - creating multiple profit centers
- Timing & marketing to effectively add a revenue stream through paid workshops
- Why Kelly paid premium for a business that made only $900/month
- Different Ways to Market with a small budget
- How to get free PR to promote your business
![Why taking the leap & increasing your price to $800/month will pay off w/ Danny Wilson (Pt 2) - Fitness Business Secrets (FBS S1E48)](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/Danny_Wilson_300x300.png)
Monday Sep 21, 2020
Monday Sep 21, 2020
This is the second part of my interview with Danny Wilson. He is a successful online personal trainer, dad of 2 kids who lives in Liverpool in the UK.
He went from working as a driver to an in-person trainer to a struggling online personal trainer with no time to now a very successful trainer with lots of time for his family.
He’s come from a body building background but has evolved his business model and his coaching style to be more flexible, introspective and work for anyone even those who don’t want to exercise.
He’s a really interesting guy and you’ll learn so much from his story today.
What you'll learn from this episode:
- Danny’s online marketing strategy that doesn’t cost a penny
- Post tips that get Danny customers and how he creates posts that stand out from the crowd
- How to do 60-minute comp calls while still filtering out the clients that are not ready
- The gamble that Danny took that took his business from a low of 0 customer to being able to charge $1,800
- Why being a specialist pays off over being a generalist
- Why charging $3000 for a program actually makes you stand out
![From big box trainer to online trainer charging $2500/mo w/ Danny Wilson (Pt 1) - Fitness Business Secrets (FBS S1E47)](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/Danny_Wilson_300x300.png)
Monday Sep 14, 2020
Monday Sep 14, 2020
Today on the show, we have Danny Wilson. He is a successful online personal trainer, dad of 2 kids who lives in Liverpool in the UK.
He went from working as a driver to an in-person trainer to a struggling online personal trainer with no time to now a very successful trainer with lots of time for his family.
He’s come from a body building background but has evolved his business model and his coaching style to be more flexible, introspective and work for anyone even those who don’t want to exercise.
He’s a really interesting guy and you’ll learn so much from his story today.
What you'll learn from this episode:
- Moving from being an in-person trainer with a limited schedule to attend his kids events, to a full time high-end online trainer with global clients and total location/time flexibility
- The typical coaching approach that doesn’t work well but that most trainers use...And the easy solution to coach better
- If you enjoy coaching clients so they don’t just see fitness changes but a fundamental life shift, then consider this “homework” technique
- How Danny prices his high-end 12-week programs & what he includes
- Can a personal trainer have non-exercising clients?
- Danny’s PT App recommendation
![The 3 Step Model for Creating a Successful Online Business w/ Sean Garner (Pt 2) - Fitness Business Secrets (FBS S1E46)](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog7593643/Sean_Garner_300x300.png)
Monday Sep 07, 2020
Monday Sep 07, 2020
This is the second part of my interview with Sean Garner. He's a firefighter turned CrossFit gym owner turned personal trainer. He's owned and managed multiple fitness facilities and has been a sought after fitness instructor to high level business executives, entrepreneurs, but also parents.
Men's Health Magazine actually named him one of the world's top 50 fitness pros. Sean has actually created his own series of online training programs, such as Project DadBod. And he serves as a fitness advisor for Men's Health Magazine, where he launched his second DVD with the magazine in 2020.
His latest project is EntreFit where he's a business coach to other fitness coaches, especially gym owners where he has recently helped them maintain and even grow their sales through an online fitness business model.
What you'll learn from this episode:
- How being online could actually lead to a price increase
- Should you close your online business once you re-open your physical space?
- Business Planning: How to plan your operations for you new online fitness business when covid is over
- Changes you have to address if/when you have both an online and offline business to run
- Sean’s three-step model for creating a successful online business
- Case Study of how an Endurance Athlete Coach Built up His Community of Followers